Beyond the Pixel: Connecting Design to Tangible Business Outcomes with Jac Ding

Design isn’t just about aesthetics—it’s a powerful tool that drives business success. In this episode of All Things Design, host Joe Woodham sits down with Jacalin (Jac) Ding, strategic design course creator at Maven, to explore how designers can connect their craft to tangible business outcomes.

Jacalin shares her journey from quitting design out of frustration to rediscovering its power through business acumen. She breaks down the key skills designers need to build confidence, communicate their impact, and align their work with company goals. Whether you’re a mid-level designer looking to grow or a leader trying to empower your team, this conversation is packed with insights on strategy, metrics, and career development.

Tune in to learn:
✅ How designers can speak the language of business
✅ The biggest mistakes designers make when presenting their work
✅ How to measure the real impact of design beyond aesthetics
✅ The key to gaining stakeholder buy-in and advancing your career

Plus, we discuss Jacalin’s upcoming course, designed to help product designers elevate their strategic thinking and career trajectory.

Links to Jacalin's channels:
Linkedin: https://www.linkedin.com/in/jacalinding/
Youtube: https://www.youtube.com/channel/UCVUPHxnuMXrkgPobAA5wHKg
Substack: https://substack.com/@jacalinding?utm_source=profile-page
4 weeks Maven Course: "Strategic Design Career Accelerator" - Next Cohort starting on FEB 28th
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AllThingsDesign